We live in an avalanche of stimuli, expectations, responsibilities, and distractions—a state of hyper-abundance that never satisfies, driving life into a torrential, almost violent acceleration—a race like Sisyphus endlessly pushing his boulder uphill. In this landscape, presence dissolves, attention disperses, focus fragments and the ability to make decisions is blocked. Little by little, we drift away from our own being. The constant noise drowns out our inner voice, our intuition, our body and our heart.

The consequences are profound: the tension between who we are—our feelings, our desires, even our essential needs—and what the cultural conditioning scripts for us. Our authentic self becomes buried under layers of norms, routines, and inherited expectations, leaving us questioning whether our pursuits arise from our own intentions or the pressures of the outside world.

Contemporary therapy have long highlighted the effects of this disconnection. Automatic behaviors, learned patterns of conformity, and internalized expectations gradually erode self-awareness and diminish the ability to act from authentic motivation. Individuals often advance automatically, carrying out tasks without genuine enthusiasm, inspiration, or connection to their own needs. These dynamics generate profound feelings of frustration, exhaustion, and isolation. The result is a persistent drift away from one’s own desires—a life partly lived on autopilot, guided by narratives inherited from culture, media, and upbringing.

Roland Barthes, cultural critic, and structuralist philosopher, observed that modern life risks turning lived experience into spectacle, where meaning is filtered, mediated, and curated by external narratives. The self becomes a stage for appearances, a performance shaped by external pressures, while the interior life—desires, reflection, and intuition—is increasingly crowded out.